Rio Tinto

EVP / Employer branding

Video production

Challenge

RIO Tinto, a global mining and metals company, faced the challenge of improving its employer branding and attracting diverse and skilled talent. The company recognized the need to showcase its culture, values, and opportunities in a more compelling and creative way to stand out in a competitive market and appeal to potential candidates.

go viral / go viral / go viral /

Solution

Our digital agency created employer branding campaign for RIO Tinto with engaging videos showcasing culture, technology, sustainability and diversity efforts. Videos were easily shared on website and digital channels to attract diverse, qualified candidates and establish stronger employer brand. RIO Tinto differentiated itself and positioned as employer of choice in mining industry.

Rio Tinto

Featured video

Challenge

Solution