Rajićeva Shopping Center

Content Strategy

Custom WordPress

Graphic Design

Challenge

The challenge was to represent all RAJIĆEVA brands, activities and events in different urban way, creative and easily accessible to all visitors.

go viral / go viral / go viral /

Solution

To allow visitors to the site to quickly discover the brands available on site, we created a interactive floor plan, showing off the location, contact and opening hours of each tenant.

Combined with information about tenants and location of other amenities, this is a really nice visual introduction to what the Rajićeva Shopping Centre has to offer, both in quality and scope.

Visit website

We created user friendly web analytics to help us understand our visitors needs and analyse their shopping behavior. This tool helps us to provide valuable insights into customer behavior, insights into how much traffic a website has gotten over time, help us determine effect of our marketing campaigns and measure the success of different business goals.

Social media is a major part of an effective shopping centre website. When creating articles about shopping centre events - we allow users to share pages with a single click.