Kaldrma

Content creation

Social media management

Challenge

A very small number of unverified stories and articles about Belgrade’s history, as well as stories with a documented basis in writings, photos, videos, and documents.

go viral / go viral / go viral /

go viral / go viral / go viral /

go viral / go viral / go viral /

go viral / go viral / go viral /

go viral / go viral / go viral /

go viral / go viral / go viral /

Idea

The idea was to create a relevant media portal that would provide readers with unusual topics about Belgrade, historical data, and interesting things that had not previously been published.

Solution

We gathered a group of investigative journalists who, with their knowledge and experience, can research stories, find documents and archival data, and shape the most diverse stories that readers have accepted, on the basis of which we were named one of the 50 best portals in the field of culture after only one year of portal launch.