Ironman Belgrade

Video production

Logo design

Featured video

Challenge

Ironman is one of the most grueling and prestigious triathlon events in the world, challenging athletes to push their physical and mental limits. For the competition, which is being held in Belgrade for the first time, it was necessary to create a logo and a promo video.

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go viral / go viral / go viral /

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go viral / go viral / go viral /

go viral / go viral / go viral /

go viral / go viral / go viral /

Idea

The spirit of Ironman embodies the motto: "Anything is Possible."

"Pobednik" is a word that connects Belgrade and Ironman.

The idea was to connect the spirit of the Ironman competition and the spirit of Belgrade to create promo material.

Solution

The logo we created for the event is associated with the Belgrade Victor, as well as the confluence of the Sava and Danube rivers, and its design corresponds to the symbols of the World Ironman organization.

The promo video we created properly reflects the sports disciplines and the spirit of the Ironman competition and presents Belgrade as an excellent host.